Managed IT, without the brochure.
Client: Phoenix Solutions — IT support company in Houston since 2012.
The old site read like a 2009 MSP brochure: walls of stock text, no clear offer, no mobile flow for the "I need help right now" call. Bounce rate on the home page was north of 70%.
A focused 5-page site with a single headline promise, three service lanes (Managed IT, Cloud, Phone), and a quote flow that ends with one tap-to-call button. Static HTML/CSS, served from Cloudflare's edge.
Page-weight dropped from ~3MB to <200KB. Time-to-interactive on a 4G phone is under 1s. The phone-quote CTA is now the single most-clicked element on every page.